Create your own meaning to create an IP asset
September 10, 2008
It is easier to fill a bucket that is not leaking. That truism applies to client and customer retention, but also to branding decisions. Choose wisely when naming a new business or product. Not every brand can hold the value of the investment that a business puts into it. Some are too non-distinct. Names that […]
Web site contracts are important, intricate
June 27, 2008
Either you have a good Web site or you need one. Unless your company is big enough to handle it in-house, an outside vendor is (or will be) your Web developer. The best approach to the process for both the developer and the client includes a clearly written contract to guide the process, describe each […]
Understand the intricacies of your company’s software licenses
June 17, 2008
If you can think of a business in the United States today that doesn’t license software, you deserve a prize. Now try to think of any commodity even remotely as pervasive as software that is not sold to the end user, but instead is licensed. If you can, I’ll double the prize.
Yet, many businesspeople who […]
Damage to property in cyberspace
June 13, 2008
It’s fairly obvious when someone physically damages someone else’s belongings, but what counts as property damage in cyberspace?
Historically, the trespass to chattels doctrine has been used to prove liability when one individual causes physical harm to someone else’s personal property.
But now, the doctrine is being used for anything from stopping spam to protecting data that’s […]
Identifying and securing intellectual property
May 14, 2008
Companies can lose out when they fail to timely identify and secure ownership rights in their hard-earned work product.
Businesses, both big and small, can lose valuable property and the commercial advantage that comes with it. To guard against such loss, company officials need to undertake certain disclosure and ownership strategies.
First, business people, especially in […]
Licensing and infringement in a virtual world
May 14, 2008
By Douglas Wolf
Dolan Media Newswires
Virtual intellectual property owners are facing increasing licensing and infringement issues – the same issues, in fact, that are faced by intellectual property owners in the real world. The virtual world has recently become a popular place for business transactions. But before companies prepare to reap the benefits of participating in […]
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